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Butler AI

Butler AI

One AI Platform for Hotel Guest Messaging, Operations & Upselling

From booking to review, one conversation.

Schedule Demo

1 month free · No credit card

Results and integrations

Works withMewsOracle OPERAProtelWhatsAppWeb chatEmailSMS
Upsell revenue generated
€9,081
+93.9% growth over the reporting period
Guest contact coverage
35% → 91%
OTA contact gaps recovered before arrival
Average request resolution
38 sec
295 guest requests handled without extra staff
Automated messages delivered
1,782
WhatsApp, email and SMS at 72.3% delivery success

Measured at Sunday Morning Collection, Pyhä, Finland, running Butler AI with Mews. Full breakdown in the case study. Read the case study

Why hotels switch

The everyday problems Butler AI solves for hotels

Every guest touchpoint — messages, requests, check-in, upsells — runs through one platform, so nothing falls between people, shifts or tools.

AI guest messaging

Every guest conversation in one inbox — answered by AI, handled by your team

WhatsApp, web chat, email and SMS land in one shared inbox. The AI concierge answers from your hotel’s own knowledge, menus and rates, and hands over to staff the moment a guest needs a person.

  • Guests chat by QR code or link — no app to download
  • AI replies in 40+ languages, 24/7, from your knowledge base
  • Reply suggestions and drafts for staff; mute the AI and take over any chat
  • Stay status, booking and automation history next to every conversation

Butler operations

Every request has an owner, an ETA and a finish line

Guest requests become tasks in a live request feed, routed to housekeeping, maintenance, room service or concierge. Supervisors see who is on duty, who is waiting and what is overdue.

  • Request feed by department, status, staff and ETA
  • Chat assignment by round robin, workload, room number or building zone
  • Conversation SLAs, guest labels and audit logs
  • Butler workspace with my guests, unresolved chats and shift toggle

Digital check-in

Check-in done before the guest reaches the lobby

Guests complete check-in on their phone: identity document, registration card and card on file. On arrival they get a digital stay page with room, door code and Wi-Fi.

  • ID upload with document extraction
  • Registration cards, including Finnish Matkustajailmoitus
  • Secure card on file and online checkout
  • Arrivals overview for the front desk with live check-in status

Upselling & ordering

Upsells and room service, ordered in chat and posted to the folio

Your menus, spa treatments and extras live inside the guest chat. Guests add to a basket and confirm; the charge posts to Mews or Protel automatically.

  • In-chat menus and basket with special instructions
  • Offers timed to the stay: pre-arrival, in-stay and before checkout
  • Charges posted to the PMS bill — cancel and it reverts
  • Daily item limits and service availability
€9,081upsell revenue generatedsource

Guest journey automation

The right message at every step, from booking to checkout

Build the guest journey once. Butler sends welcome messages, check-in links, upsell offers and review requests on the right channel, triggered by your PMS.

  • Triggers before, at and after check-in and check-out
  • Conditions by room type, booking source, service and arrival month
  • WhatsApp templates with approval status and personal placeholders
  • Broadcasts to current, upcoming and past guests — one-time or recurring
35% → 91%guest contact coveragesource

Analytics & supervision

See response times, revenue and workload as it happens

The ops dashboard shows butlers on duty, guests waiting and actions required. Analytics track revenue, requests, check-ins and resolution time across every channel.

  • Live KPIs: on duty, guests waiting, p50/p90 response time
  • Revenue, request and resolution trends by department
  • Message delivery and guest data quality reports
  • Call history and team call analytics
38 secaverage request resolutionsource

Product explainer

See Butler AI in two minutes

From guest message to staff action — how the platform keeps every conversation visible and every request moving.

One platform

Everything else your team needs, already built in

No add-ons to buy and no extra logins — the same platform runs your website chat, calls, campaigns and team.

Mobile apps

One Butler AI app for your team and your guests

Open it as staff to run requests and guest chats with a push alert the moment something needs you. Open it as a guest, scan the room QR, and the whole stay is in your pocket.

  • Push alerts for new requests, guest messages and escalations
  • Requests with an owner, an ETA and an SLA, on every shift
  • Reply to guests, or take over from the AI, from anywhere on property
  • A personal QR code that connects guests straight to you
Get it on Google PlayiPhone appComing soon

iPhone app coming soon. Until then, iPhone users can add Butler AI to their home screen.

How the Butler AI app works

For guests: scan the room QR and the stay opens

In the same app, guests choose "I'm a guest" and scan the hotel's QR code. No account to set up and no separate app per hotel. Prefer WhatsApp? That still works.

How guest messaging works
  • Scan and you are in

    The room QR opens the guest's stay: hotel information, dates and one-tap help.

  • Menus, dining and orders

    Browse restaurant, spa and activity menus, build a basket and order to the room.

  • Requests and chat

    Ask for towels or a taxi, track it to done, or message the team any time.

  • Stay, map and check-in

    Wi-Fi and stay essentials, a resort map and check-in ready before arrival.

Integrations

Connected to your PMS, from the first booking to the final bill

Reservations and guest data flow in automatically, journeys trigger from real stay dates, and every upsell or room-service order posts to the guest’s bill.

All PMS integrations

Guest channels

  • WhatsApp Business
  • WhatsApp Calling
  • Web chat
  • Email
  • SMS

Payments

  • Stripe
  • Datatrans
  • Mews Payments

Workspace

  • Microsoft Entra SSO
  • Push notifications
Speed & setup

Guests go live in seconds. Your team stays in control.

No guest app—QR or link opens instantly. Connect PMS and channels with journeys your staff can tune; many properties are serving guests the same day.

Step 1 of 4 · Guest side
9:41

Scan to get started

QR Code FrameQR Code

No app install. Opens in their browser instantly.

or send a link
heybutler.io/r/508

Results Hotels Can Measure

Teams using Guest Journey Automation and Butler Operations share what changed—response times, upsells, and calmer front desks.

Our staff gained confidence with AI, and guests appreciate the scheduled messaging and smooth online check-in.

S

Sunday Morning Resort, Pyhätunturi, Finland

Juho

The guest welcome letter with door codes is a hit, and the upsells have been a big win for us.

E

Emigrant Hotel, Fredericksburg, Texas, USA

Carlos

38s

Avg Resolution

295 guest requests resolved at a 38-second average at Sunday Morning Collection.

35%

Staff Productivity

Fewer follow-ups, more time for high-touch service.

25%

Revenue Lift

More orders from the same guest traffic.

Pricing

We tailor pricing to your property size, needs, and goals. Book a call to discuss a plan that works for you.

Schedule a Call
FAQ

Answers Before You Ask

Setup, PMS, channels, privacy, and pricing—using the same terms as our product pages.

How fast can we launch?

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Guests can use QR or a link immediately—no app download. Connecting your PMS and channels, then tuning journeys and menus, is often same-day for many properties; we help you through it.

Do guests need to download anything?

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What can Butler AI handle?

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How do staff manage requests?

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Which languages does the AI concierge speak?

+

Can staff take over from the AI?

+

Can guests check in online?

+

Can guests order and pay through the chat?

+

Does it work for hotel groups with several properties?

+

Is there a free month?

+

What about hotels with butler teams?

+

Do you integrate with our PMS?

+

Is the website chat the same as in-stay messaging?

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FAQ illustration

Give every guest a butler — and your team one place to work

Live in days, connected to your PMS. Try it free for a month and keep it only if it delivers.

Schedule Demo

1 month free · No credit card · Setup support included